Webinars

Navigating CTV: TelevisaUnivision's addressability blueprint

222 views
October 16, 2025

 

10.00 EDT / 15.00 BST / 16.00 CEST

 

The promise of connected TV is being challenged by audience fragmentation. This inefficiency leads to lost revenue for publishers globally.

Join Bethany Hillman, SVP, Data and Advertising Operations at TelevisaUnivision, and Permutive leaders as they share a strategy for overcoming this fragmentation.

You’ll hear how TelevisaUnivision transformed their CTV operations by implementing a unified, privacy-safe ID. This helped them to consolidate fragmented signals, reduce data overhead, and activate audiences at scale across their entire video ecosystem.

Don't miss this opportunity to learn how Permutive’s identity solutions can help you optimize your CTV investment. 

 

 

 

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